extravision Partners with Goodmail to Enhance Email Trust for Marketers, Recipients

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--UK based Email Service Provider, extravision ltd has partnered with Silicon Valley-based Goodmail Systems, to add CertifiedEmail™ to its range of marketing services, to enhance recipient trust and sender authentication.

“We want to ensure recipients have the best experience when receiving messages from our accredited senders, and Goodmail is helping to deliver that”

Goodmail Systems, the creator of CertifiedEmail, the industry’s standard class of trusted email, provides a safe and reliable way for trusted senders to deliver mail. CertifiedEmail is only used by senders who maintain the best email practices and allows senders to receive the inbox privileges they deserve. With Goodmail’s proven technology and strict standards for safety, security, and permission, extravision clients and partners who pass accreditation, can be assured that their messages will get delivered, exactly as intended.

“Goodmail helps senders with the best practices to get the inbox privileges that they deserve,” said Jos Burger, General Manager of Europe at Goodmail Systems. “extravision has strong relationships with some of the best brands in the UK, and extravision is an addition to our global ecosystem of partners. We are very excited to make CertifiedEmail available to the customer base of extravision."

"Email and image blocking by ISP's and reduced open rates are major concerns for marketers for 2010. CertifiedEmail is one of the easiest and best ways to deliver emails directly to the inbox, past content and volume filters, with all links and images rendered by default," said Simon Hill, Technical Director at extravision.

For consumers, authentic unopened messages are marked with the visible Blue Ribbon Envelope Trust Seal – easily identified as delivered from legitimate senders and safe to open.

“We want to ensure recipients have the best experience when receiving messages from our accredited senders, and Goodmail is helping to deliver that," said Hill.

CertifiedEmail is immediately available to extravision clients and partners.

About extravision

extravision is a privately owned, UK-based digital and email service provider founded in 2001. extravision’s web- based solution provides a secure, flexible and reliable platform that enables clients across all sectors to engage in email marketing on different levels. Many companies rely on extravision to provide a high level of client service, expert email campaign advice, and a genuinely responsive support service, delivering tangible results to ensure long term relationships with its clients. For more information, visit www.extravision.com

About Goodmail Systems

Goodmail Systems is the creator of CertifiedEmail™, the industry’s standard class of email. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic email messages from legitimate commercial and nonprofit email senders. Each CertifiedEmail is sent with a cryptographically secure token that assures authenticity and is marked in the inbox with a unique blue ribbon envelope icon, enabling consumers to visually distinguish email messages which are real and sent from email senders with whom they have a pre-existing relationship. Available to email senders meeting strict standards for best practices and low complaint rates, it is the only class of e-mail available that assures delivery of all opt-in e-mail messages to the inbox, with links and images automatically rendered intact, and embedded multi-dimensional applications like CertifiedVideo™ for streaming video, yielding measurable improvements in e-mail effectiveness. CertifiedEmail has been adopted by seven of the nation's top 10 email mailbox providers and is in use by 500 commercial, government and non-profit senders. It is supported in North America and Europe by a wide network of email platforms and service providers.