Solar Gard Releases Nanotech-Based Window Film for Cars That Blocks 99% of UV Rays

ZULTE, Belgium--(BUSINESS WIRE)--This year British motorists holidaying home and abroad are facing one of the hottest summers on record. Thousands of families, some with pets, will endure many hot and unpleasant hours driving to and from popular holiday destinations, often stuck in heavy traffic.

“It’s like applying a permanent, but invisible, sun block to your car window”

Most British adults are aware of the danger of excessive ultraviolet (UV) rays from the sun. Passengers most at risk from these conditions on long journeys include children, the elderly and pets. However, less than five per cent of British vehicles have installed any form of window film to protect passengers from harmful UV rays and solar heat, which regular automotive glass does not block.

To help address this problem, Midlands-based Solar Gard has launched a new automotive window film for the UK market, ahead of the impending summer heat wave. Solar Gard Ultra Performance window film is made using nano-particle coating, in which millions of microscopic particles work together to intercept infrared radiation from the sun. As a result, 99 per cent of all damaging UVA and UVB light is blocked and up to half of all solar energy is rejected, keeping the car at a cooler, more consistent temperature. Not only does this improve comfort, but it can also reduce the need for air conditioning and simultaneously improve fuel efficiency.

“It’s like applying a permanent, but invisible, sun block to your car window”, said Peter Reece, managing director of Solar Gard UK. “Most UK motorists don’t think to apply sun cream to their kids when in the car, but the threat of UV damage is persistent throughout the journey. Solar Gard window film is one of the best ways to give your family a head-start on sun protection this summer, while also keeping cool.”

Solar Gard’s nanotechnology based film does not interfere with electronic signals from satellite navigation, tire pressure monitoring systems, mobile phones and radio. It comes in five varying tint shades that meet local laws as well as consumer preferences.

Anticipating a heat wave this summer, the UK government recently updated its guidelines: Heatwave plan 2009.