IRVINE, Calif.--(BUSINESS WIRE)--Mimis Cafe, the all day fresh cafe, announced today its new Beginnings and Endings™ beverage menu. Just in time for summer, the new line-up includes a wide, refreshing selection of Mixed Drinks, Marys and Margaritas, Wine, Beer and other beverages to fit guests' many tastes.
“We understand the importance beverages play with a meal and that many guests like to meet at Mimis for drinks before a meal,” said Mimi Somerman, Senior Vice President, Marketing, Mimis Cafe. “We worked closely with a beverage expert to choose wine varietals and create innovative signature drinks our guests would appreciate and enjoy and we’re excited about our selection.”
The new beverage line-up includes:
As part of the new beverage menu introduction, Mimis Cafe is launching an interactive “Meet Me at Mimi’s” tool that allows guests to send customized email invitations to their friends and family to meet at a local Mimis. The first 1,000 users of the new tool at www.MimisCafe.com/MeetMe will receive a special coupon.
The new beer, wine and espresso bar are available at all Mimis Cafe restaurants. Select locations feature a full bar and some restaurants also have a cocktail hour menu and drink specials. Please visit the www.MimisCafe.com to see the complete menu and find a nearby location.
Note to the editor: Photos available.
About Mimis Cafe
Mimis Cafe is a collection of upscale casual dining restaurants with 144 locations in 24 states as of the end of the fourth fiscal quarter (April 24, 2009). Mimis Cafe is a unit wholly owned by Bob Evans Farms, Inc. a publicly traded company (NASDAQ:BOBE), known and loved for its full breakfast, lunch and dinner menus with high-quality, eclectic cuisine, unparalleled service and tastefully appointed décor.