First Annual Consumer Genetics Conference to Demystify Direct-to-Consumer Genetic Tests, Discuss Best Practices and Provide Forum for Dialogue

~Inaugural conference in Boston June 9-11 Open To All Stakeholders Including Consumers

BOSTON--(BUSINESS WIRE)--With consumer genetics becoming more of a reality to the average consumer and direct-to-consumer (DTC) genetics tests becoming more available, thought leaders, experts and DTC companies will convene in Boston on June 9-11 for the first annual Consumer Genetics Conference to move the issues to the forefront and demystify this emerging field. Preeminent leaders from government, healthcare, biotechnology and diagnostic fields, will examine consumer genetics, including its practical realities and complex policy considerations; speakers and companies will present new advances and information on available genetic tests and developments in this field. The conference is open to all who are curious, impacted by, and interested in consumer genetics, including consumers (www.consumergeneticsconference.com).

Traditionally, genetic tests were considered by a physician if a person had a family history of a disease, or showed signs of a genetic disorder. Genetic counselors, medical geneticists and/or primary care physicians were part of the process that helped individuals understand and cope with the results, and guided them to adjust their lifestyle. DTC genetics is changing this paradigm, allowing individuals to obtain genetics test and their results directly. This unbiased forum will discuss the scientific, psychological and ethical issues that can arise as well as the benefits and best practices of consumer genetics that can enable an individual to take increasing responsibility for, and control of, their health.

Speakers at the conference will include many viewpoints from experts of leading research, medical and academic institutes, as well as genomics, DTC companies and law firms. This unbiased forum is expected to further communications and enhance collaboration between the emerging industry and the science and academic community. The Personalized Medicine Coalition (PMC) and Medco will also release a public guide to consumer genetics at the conference.

Members of the media are encouraged to attend this conference, hear the keynote speakers and visit the exhibit hall. DTC companies such as Navigenics, 23&Me, DNA Like Me, Knome and DeCode will be available for interviews. Interviews with speakers can be arranged in advance or on-site.

Press registration is available at the consumer genetics website (www.consumergeneticsconference.com) under the heading Press.