Consumers Give “Thumbs Up” for the New Superpages.com Touch-Screen App for BlackBerry Storm

DALLAS--(BUSINESS WIRE)--Superpages.com® introduced today its new Superpages Mobile^SM BlackBerry® Storm™ application where users can rank and review businesses on the spot with a thumbs up/thumbs down scale. Most local search apps only allow users to read reviews but Superpages.com is one of the few to allow users to submit reviews.

“The result is an application and a consumer experience that is very useful but also starts to expand and redefine the yellow pages category.”

The Superpages Mobile app for BlackBerry Storm lets you bring the power of Superpages.com wherever you go, which means access to more than 17 million U.S. businesses with just one touch of the finger.

“Idearc has been quite thoughtful in adapting the online directory to the mobile environment," said Greg Sterling, Founder, Sterling Market Intelligence and Senior Analyst for Local Mobile Search. "The result is an application and a consumer experience that is very useful but also starts to expand and redefine the yellow pages category."

Search by keyword or choose popular categories -- like automotive, entertainment, restaurants, services and stores -- and view as much or as little information as you like. Use the scroll bar at the top of the search results to minimize or expand business information. Go from business name and number to full business address and services to viewing search results on a map.

Plus, Superpages Mobile has the powerful backing of the new SuperGuarantee^SM program where services provided by select advertisers on Superpages.com and the Verizon® Yellow Pages are guaranteed. Find SuperGuarantee businesses from your BlackBerry Storm by looking for the SuperGuarantee shield next to listings.

Other super features:

• Add Photos: Did your food taste as good as it looked? Take a snap shot before you chow down and upload it when you rate your experience.
• Find Movies Fast: Search by movie or theater and see show times, read reviews, watch trailers or browse movie posters.
• Get Directions: Get step-by-step interactive driving directions with an option to have multiple stops on the way to your destination.
• Locate Local WiFi Hotspots: Find free and pay-for-use WiFi hotspots near you.
• See your local five-day forecast with current conditions, conduct a reverse lookup of people or businesses and access your My Superpages account to easily see your previous searches.

The Superpages.com BlackBerry Storm application is free and available in the BlackBerry Store. A version for the BlackBerry® Bold™ and the BlackBerry® Pearl™ will be coming to the BlackBerry Store soon.

About Idearc Media LLC

Idearc Media LLC (Pink Sheet: IDARQ), a subsidiary of Idearc Inc., delivers products on multiple platforms to help consumers find the information they want, wherever they are. Idearc’s multi-platform of advertising solutions include Verizon® Yellow Pages, Verizon® White Pages, Verizon® Yellow Pages Companion Directories, FairPoint® Yellow Pages, FairPoint® Yellow Pages Companion Directories, Superpages.com®, Switchboard.com™, LocalSearch.com^SM, Superpages Mobile^SM and SuperpagesDirect™ direct mail products. For more information, visit www.idearc.com.

(IDAR-G)

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