NAPS and Business Wire to Present Free Webinar On How to Use Press Releases to Pitch Feature Stories

Free Webinar to Detail How to Pitch and Place Press Releases with Harried Features Editors

NEW YORK--(BUSINESS WIRE)--Feature story experts Dorothy York of North American Precis Syndicate and Angela Mendola of Business Wire will share their insights on pitching and placing press releases with Features editors in a free webinar this month, “How To Pitch Feature Stories.”

“With newsroom staffs getting smaller every day, it's a great time to pitch feature editors”

The webinar takes place Thursday, May 21, 2009, 1 PM EDT. Reserve your Webinar seat at: https://www1.gotomeeting.com/register/670797517.

“Feature news is unique because it gives the reader the fine details of a story,” says Dorothy York, President of North American Precis Syndicate (NAPS).

“Unlike spot news stories, features have a long shelf life and can be placed even six months after the distribution date.”

“With newsroom staffs getting smaller every day, it's a great time to pitch feature editors,” says Mendola. “We’ll provide tips based on real world experience and case studies.”

The webinar, part of Business Wire’s award-winning FREE webinar series, is ideal for those who want to hone their feature news writing skills and get better story placements in the media.

York, President of North American Precis Syndicate (NAPS), http://www.napsinfo.com/AboutLeadership.htm will join Mendola, Manager of Strategic Products for Business Wire, http://www.linkedin.com/pub/12/b36/578 in offering tips based on decades of experience. The team will also explore NAPS and Business Wire product offerings.

NOTE to feature reporters and editors: If you would like to get our Feature News stories, please register at Business Wire for RSS or Email delivery of these stories.

About North American Precis Syndicate (NAPS)

NAPS, or North American Precis Syndicate, provides an easy, cost-effective method of getting a story out to nearly every newspaper in the country. Instead of just covering the same 500 newspapers everyone else is trying to get into, clients can give their top story to practically all of America’s editors in a camera-ready format with art that they can easily reproduce as is. NAPS covers more than 10,000 newspapers in America with more than 225 million in cumulative circulation, about 167 million of which are in the weekly community newspapers and other nondaily newspapers. The company also covers thousands of online publications, offering clients the potential to reach a greater portion of the 300 million people living in the U.S. NAPS has offices in New York, Washington, D.C., Chicago, Los Angeles, San Francisco and Atlanta.

About Business Wire

Business Wire, a Berkshire Hathaway company, is utilized by tens of thousands of member companies and organizations worldwide to functionally enhance and communicate investor relations and public relations content to target audiences. As a recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire facilitates the simultaneous flow of market-moving press releases from corporations to financial markets and their audiences, including regulatory authorities, media, investors, financial information systems and consumer news services. Business Wire also handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR, FSA and other systems.

Communications professionals turn to Business Wire to optimize and issue press releases, photos and multimedia to news organizations, journalists, trade publications, search engines, and individuals, with full-text posting to web sites, online services and databases. A range of distribution options enables members to target by geography, industry, news theme and audience demographics.

Founded in 1961, Business Wire has dual headquarters in San Francisco and New York, with 30 bureaus in cities including Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo, Toronto and Sydney and reciprocal offices throughout the world. Business Wire's patented NX data platform supports XML, XHTML and XBRL code that enhances news release interactivity, social media sharing and search engine optimization. More information about Business Wire and its services is located on its website at www.BusinessWire.com.

Visit the EON: Enhanced Online News Resource Toolshed on Delicious: http://del.icio.us/eon_resources

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5960044&lang=en