Loughlin/Michaels Group Adds New Enterprise Clients to Portfolio

Agency Selected to Lead Net Optics and e4e Strategic Public Relations Programs

CAMPBELL, Calif.--(BUSINESS WIRE)--The Loughlin/Michaels Group (LMGPR), a strategic public relations and communications firm, today announced the expansion of its client portfolio to include e4e (www.e4e.com), a business services company and Net Optics (www.netoptics.com) a leader in the network monitoring market.

“It is important for businesses to deploy a strategic public relations program that will benefit them long term”

LMGPR was selected to represent Net Optics and e4e for their proven experience and success working with managed services and network infrastructure companies. The agency brings a vast portfolio of knowledge, media and analyst relationships to these clients, allowing them to quickly gain market recognition and awareness, which is especially important in the current economy.

“It is important for businesses to deploy a strategic public relations program that will benefit them long term,” said Donna Michaels, president, Loughlin/Michaels Group. “Now more than ever technology innovators need to team with an agency to develop a long term strategy that delivers results and ultimately impacts the bottom line. We are pleased to be the agency of record for e4e and Net Optics to help shape their market agenda.”

LMGPR provides a comprehensive range of strategic public relations and social media services and creates customized technology PR programs scaled to the needs of the client. LMGPR clients benefit from hands-on services that produce measurable results. They have experience working with startups as well as more established companies and do not use a one-size-fits-all approach. The firm’s Jump Start Program is designed for companies needing a focused and scalable public relations or marketing communications program starting at $5K per month.

“I have previously worked with LMGPR and selected them based on their knowledge, media contacts, and ability to operate at start up speed,” said Kim Delfierro, Marketing Manager of Net Optics. “We evaluated several agencies before selecting the LMGPR. Their Jump Start program is ideal for our strategic PR program and aligns with our budget, which is key in this economy.”

LMGPR has a wide array of experience in different technology sectors including collaborative software, compliance, access, networking/ infrastructure, Web services and traffic management, telecommunications, security, enterprise software, and consumer hardware and software and Web 2.0.

“We selected LMGPR for their knowledge in business services, proven success working with early stage companies, industry contacts, and most importantly their ability to catapult market innovators into market leaders,” said Murrali Rangarajan, Chief Operating Officer for e4e. “Public relations is critical to our overall marketing strategy and LMGPR understands our business, the market agenda, and can communicate our story effectively to the media and analyst communities.”

About the Loughlin/Michaels Group

The Loughlin/Michaels Group transforms technology innovators into business category leaders through PR programs that uniquely define and drive the market’s values and agenda. The agency has proven success in working with companies in every phase of public relations from inception, funding, product and company launches through acquisitions and IPO. The agency’s team of experts is highly skilled in every aspect of public relations and provides a hands-on approach to delivering high results cost-effectively. The Loughlin/Michaels Group services North America and has strategic partners in Europe, the Middle East and Asia Pacific. For more information go to www.lmgpr.com or call [phone].