Strategy Analytics Digital Consumer Group Expansion Continues With New Analyst Appointment

BOSTON--(BUSINESS WIRE)--Following record growth in its Digital Consumer Practice, Strategy Analytics is delighted to announce the addition of Jia Wu to its global team of industry experts. Mr. Wu will focus his research on emerging trends, business models and leading players in digital media, online entertainment and social networking.

Wu previously held marketing and planning positions at Ogilvy & Mather and Netease, the leading Chinese web portal. He graduated from Beijing University, one of China's top educational institutions, and recently received his MBA from the Hult International Business School in Cambridge, Massachusetts.

David Mercer, Vice President of the Strategy Analytics Digital Consumer Practice, said, “As the media and technology industries face up to the realities of the credit crunch economy, they depend increasingly on independent expertise for guidance and reliable insight.” Mercer continued, “I am delighted to welcome Jia Wu to our global Digital Consumer team during a period of rapid expansion. He will play a vital role in supporting our further growth initiatives planned for 2009.”

For more than 30 years the Strategy Analytics Digital Consumer Practice has supported the world’s largest media, communications and technology firms in addressing challenges and opportunities across the content distribution value chain.

About Strategy Analytics

Strategy Analytics, Inc focuses on market opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Digital Consumer, Mobile & Wireless Intelligent Systems Implementation Strategies and High Frequency Market intelligence. Headquartered in Boston, MA, with offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements. For more information, please visit www.strategyanalytics.com