Scour.com Launches “Be A Star!” Contest: Create the Next Scour Commercial

Social Search Engine Invites People to Film the Site’s Next Commercial

SHERMAN OAKS, Calif.--(BUSINESS WIRE)--Social search engine Scour.com today announced its “Be A Star!” contest that invites people to write, film and star in a video that will become Scour’s next commercial. The contest runs today, December 3, 2008, through January 14, 2009. The top three videos with the most votes will go to the final round for selection by the Scour judges; the winner will receive a $500 VISA Gift Card and the opportunity for their entry to be the next Scour Commercial, which will be featured on the Scour homepage seen by over 1 million unique users a month.

“This contest gives Scour a fantastic opportunity to tap into that loyalty and passion to help spread the word further through a fun, creative ad.”

Here’s how it works:

• Participants should create a promotional video no longer than 45 seconds. It must include the phrase “Scour.com” and four out of the following six terms:
  • Community
  • Search socially
  • Social search
  • Vote
  • Comment
  • Reward
• Completed videos must be uploaded to YouTube and tagged as “Scour Ad.” Contestants must send the link to their video to [e-mail] with “Scour Ad” in the subject.
• Voting period begins December 3, 2008 and ends January 14, 2009.
• Three finalists will be chosen based on the total amount of votes each video receives. Following that, the winner will be selected by Scour’s panel of judges.
• The winner will be announced on or about January 19, 2009, on Scour’s blog http://blog.scour.com.

“The Scour community is very enthusiastic and vocal,” said Daniel Yomtobian, president and CEO of Scour. “This contest gives Scour a fantastic opportunity to tap into that loyalty and passion to help spread the word further through a fun, creative ad.”

Scour is a meta social search engine, grouping together search results from Google, Yahoo! and MSN. It delves into the social media realm by allowing people to vote and comment on each search result. Users are awarded one point for all activity (searching, voting, commenting) on Scour. Once 6,500 points are accrued, Scour will reward the user with a $25 Visa gift card.

For complete rules visit: http://www.scour.com/commercialcontest/rules/

About Scour.com

Scour.com is a social search engine that bridges the gap between algorithmic and human powered search. Scour rewards people for searching, voting, commenting and referring friends. Launched in 2008, Scour was previously Aftervote.com, which was acquired by ABCSearch, an Internext Media Corp. company, in 2008. To learn more about Scour, visit www.scour.com.