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August 26, 2008 08:00 AM Eastern Time 

NextWorth Announces Easy Upgrade Program for Owners of First Generation Apple iPhonesTM, Offering Cash Back to Completely Cover Upgrade to 3G Model

Service Simplifies Trade-in Process, Providing Customers an Easy Way to Upgrade and Enough Trade-in Cash to Purchase the 3G iPhoneTM

LAWRENCE, Mass.--(BUSINESS WIRE)--NextWorth, a leading player in consumer electronic upgrades and trade-ins, announces its new trade-in service for first generation iPhonesTM, providing enough trade-in cash to fully cover an upgrade to the 3G iPhoneTM1. Simple and quick, the service essentially offers existing iPhone customers a free upgrade to the 3G model.

“We’re taking advantage of this unique spike in market values and passing the dollars back to consumers, making the upgrade process as fast and easy as possible.”

“As the demand for the first generation iPhone in secondary markets remains strong, we are able to offer higher dollar exchanges and remove the price issue from the decision to upgrade to a 3G iPhone,” said Dave Chen, CEO of NextWorth. “We’re taking advantage of this unique spike in market values and passing the dollars back to consumers, making the upgrade process as fast and easy as possible.”

NextWorth customers can receive up to $200 for a 1G iPhone 8GB in “light wear” condition, or $300 for a 16GB. With current 3G iPhone pricing at $199 or $299, trade-in amounts will fully cover, or nearly cover, the cost of the upgrade. Phones given as trade-ins in any condition will be refurbished and resold by NextWorth, thereby promoting reuse, while hard-worn or broken devices will either be sold in parts or disposed of through a certified recycling partner.

Trading in an old iPhone is simple, with current market values and the condition of the device determining the trade-in value. NextWorth customers visit www.NextWorth.com, enter the model and condition of the iPhone and a value is calculated based on the entered condition. If customers accept this value and proceed, a box is sent to the customer to return the iPhone to NextWorth. Once received, NextWorth examines the product, verifies the estimate and sends the customer a certified check. Alternatively, if customers prefer to lock in the price in exchange for a gift card, they can bring in their iPhone to a participating retail store for instant credit.

The iPhone trade-in service is available now through www.NextWorth.com, where a customer can expect to receive a check in as little as seven to 14 days, or at participating Circuit City and J&R Computer World stores for immediate in-store credit. For a list of participating retailers or more information on NextWorth, please visit the company Web site. In addition to iPhone trade-ins, NextWorth also offers trade-in services for iPods.

1To receive the full value quoted, iPhones must be in “light wear” condition, with no visible scratches on the screen with all of the original accessories included. Trades are also accepted for more heavily worn and broken iPhones as well. Prices are adjusted dynamically according to market conditions and are subject to change.

About NextWorth

Headquartered in Lawrence, Massachusetts, NextWorth is a leading player in consumer electronic upgrades and trade-ins. NextWorth helps people Stop Depreciation™ by facilitating the sale and trade-in process for such leading products as iPod and iPhone online and through select retailers. NextWorth strives to create hassle-free, high value exchanges to ease the upgrade process for consumers. For more information on NextWorth and their services visit www.NextWorth.com.

“iPhone,” “iPod,” “Apple” and the Apple Logo are registered trademarks of Apple Computer Inc. NextWorth is not in any way an authorized dealer, distributor, affiliate, or partner of Apple Computer Inc. All other brands mentioned and trademarks displayed herein are the property of their holders.

Contacts

BLASTmedia
Lauren Hyman, 317-806-1900 x117
Lauren@blastmedia.com

http://www.nextworth.com

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