Joe Michaud, Award-Winning Interactive Media Expert, Joins the AIM Group / Classified Intelligence as Senior Consultant

ALTAMONTE SPRINGS, Fla.--(BUSINESS WIRE)--Joe Michaud, a veteran interactive-media publisher whose sites have won numerous awards for excellence, has joined the AIM Group and Classified Intelligence as a senior consultant, founding principal Peter M. Zollman announced today.

Michaud has a long track record as a reporter, editor and videographer, including seven years as city editor of the Portland (Maine) Press Herald. In September 1995, he and the paper launched MaineToday.com, one of the first newspaper-affiliated Web sites. Most recently, he has served as president of the interactive-media division of Blethen Maine Newspapers. He is also vice president of the New England New Media Association.

“Joe understands local interactive media better than almost anyone in the business,” said Zollman. “He’s already working with our clients on several projects, and we expect him to help them, and others, strengthen their revenue and grow their audiences.”

In addition to serving as a consultant, Michaud will contribute to a new AIM Group blog launching shortly and will write regular “centerpiece” reports about classified and interactive media for Classified Intelligence Report, the company’s continuous advisory service.

“Interactive media are still growing fast, and I want to help forward-thinking companies capture that growth and energy,” Michaud said. “The AIM Group and Classified Intelligence have developed a terrific international clientele of the world’s leading advertising publishers and dot-coms, and I’m excited about working with them.”

About The AIM Group

The AIM Group, formally known as the Advanced Interactive Media Group LLC, is a global virtual team of consultants in interactive and traditional media, founded by internationally known industry analyst Peter M. Zollman. The firm works with newspapers, dot-coms, broadcasters, technology companies and corporate clients to develop successful interactive-media services. Its focus is the intersection of interactive media and traditional media. For more information, visit www.aimgroup.com or call 407-788-2780.

About Classified Intelligence

Classified Intelligence is the world’s leading consultancy in the classified advertising field, working with media companies, dot-coms, yellow-page publishers and broadcasters. A division of the AIM Group, it publishes a continuous advisory service, “Classified Intelligence Report,” that focuses on industry news, company profiles, technology, trends, and new products and services. CI also provides sales training and strategic and tactical consulting; proprietary and published research about classifieds, and call center optimization programs. It was founded in 1998 and is based in Altamonte Springs, Florida. For more information visit www.ClassifiedIntelligence.com or call 407-788-2780.

Editors: Joe Michaud and Peter M. Zollman are available for interviews about Michaud joining the AIM Group / Classified Intelligence, the recent growth of the companies, or about a wide range of topics regarding interactive media and classified advertising. To arrange interviews, call CI at 407-788-2780 or e-mail pzollman@aimgroup.com or joem@aimgroup.com.