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 Warner Bros. Pictures
April 21, 2008 09:00 AM Eastern Time 

Asian Pop Star RAIN Scheduled to Appear at the Los Angeles ImaginAsian Center’s Special Advance Screening of Warner Bros. Pictures’ SPEED RACER

LOS ANGELES--(BUSINESS WIRE)--ImaginAsian Entertainment, America’s first 24/7 cable network that provides Asian-inspired media content, will host a special advance screening of the new high-octane, live-action family adventure “Speed Racer” at the newly built ImaginAsian Center in Los Angeles on Friday, April 25. Asian pop superstar Rain is scheduled to walk the red carpet at 7:00pm.

“Rain has established himself as an extremely strong performer onstage and we are thrilled to be part of extending his talent onto the big screen. With Rain’s international popularity it made sense for us to team up with ImaginAsian Entertainment to promote ‘Speed Racer.’”

The special advance screening is part of an integrated worldwide marketing campaign for Warner Bros. Pictures’ and Village Roadshow Pictures’ upcoming family adventure “Speed Racer.” Rain stars in the film as Taejo Togokahn, a rival driver to Speed Racer, alongside Emile Hirsch, Christina Ricci and Matthew Fox.

“ImaginAsian Entertainment is proud to host this special advance screening with Warner Bros. Pictures,” said Michael Huh, VP of marketing & strategic development, ImaginAsian Entertainment. “As America’s premiere content provider of Asian-inspired entertainment, one of our important goals is to be active in making connections between Asian-based entertainment and entertainers and the U.S. media and entertainment market. This ‘Speed Racer’ event is a perfect fit with our brand.”

“We’re proud that Rain is making his U.S. feature film debut with Warner Bros. in ‘Speed Racer,’” said Viviana Pendrill, VP of targeted marketing, Warner Bros. Pictures. “Rain has established himself as an extremely strong performer onstage and we are thrilled to be part of extending his talent onto the big screen. With Rain’s international popularity it made sense for us to team up with ImaginAsian Entertainment to promote ‘Speed Racer.’”

Additionally, Speed Racer’s Mach 5 from the film will be on display for press photos inside the lobby of the Los Angeles ImaginAsian Center, located at 251 South Main Street, Los Angeles, CA 90012. Press coverage is welcome, but space is limited, so please RSVP by calling (818) 954-3996.

About “Speed Racer” in theatres and IMAX on May 9

From the Wachowski brothers and producer Joel Silver, creators of the groundbreaking “The Matrix” trilogy, comes the live-action family adventure “Speed Racer” which follows the adventures of the young race car driver Speed (Emile Hirsch) in his quest for glory in his thunderous Mach 5. The Wachowski brothers directed “Speed Racer” from their own screenplay. Joel Silver, Grant Hill, Andy Wachowski and Larry Wachowski are the producers, with David Lane Seltzer, Michael Lambert and Bruce Berman serving as executive producers. The film stars Emile Hirsch, Christina Ricci, John Goodman, Susan Sarandon, Matthew Fox, Benno Fürmann, Hiroyuki Sanada, Asian pop superstar Rain, and Richard Roundtree. Based on the classic series created by anime pioneer Tatsuo Yoshida, the live-action “Speed Racer” will showcase the kind of revolutionary visual effects and cutting-edge storytelling that have become the benchmarks of the Wachowski brothers’ films. “Speed Racer” is a Warner Bros. Pictures presentation, in association with Village Roadshow Pictures, of a Silver Pictures Production, in association with Anarchos Productions. This film is rated PG for “sequences of action, some violence and language.” www.speedracerthemovie.com

About ImaginAsian Entertainment

ImaginAsianTM Entertainment, Inc. (www.iaei.tv) is a multimedia company that promotes Asian Pacific American culture to mainstream America. Headquartered in New York City, ImaginAsian Entertainment uses a fully integrated marketing strategy through multiple platforms: ImaginAsian TV® (America’s First 24/7 Asian American Network), The ImaginAsian Theater® (New York’s Premier Asian American Theater), The ImaginAsian CenterTM (L.A.’s premier Asian American film and cultural center), ImaginAsian PicturesTM (distribution of cutting-edge and critically acclaimed Asian films), ImaginAsian Home EntertainmentTM (video/DVD unit dedicated to quality Asian home entertainment), ImaginAsian Radio® (the sound of Asian America), and iaLink® (ImaginAsian’s community-based e-zine).

The ImaginAsian CenterTM (www.iaCenterLA.com) is L.A.’s premier Asian American film and cultural center, dedicated to first-run Asian and Asian American films. Located in the heart of downtown Los Angeles at 251 South Main St., the ImaginAsian CenterTM is newly renovated, providing state of the art projection and sound technology in a comfortable, contemporary atmosphere, and offers a spacious auditorium with 250 stadium style seats, including a special section of 16 VIP seats, a VIP lounge, and rooftop garden. The ImaginAsian CenterTM is the perfect venue for feature films, special screenings and events, film festivals, live performances, rental, as well as satellite-fed events and exhibitions.

RSVP: (818) 954-3996

Contacts

Warner Bros. Pictures
Fred Wu, 818-954-1702
fred.wu@warnerbros.com
or
ImaginAsian Entertainment
Adriana Da Rosa, 212-869-4288, ext. 2027
adarosa@iatv.tv

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