Media Alert: Princeton Softech Outlines Proven Data Management Strategies for Mergers and Acquisitions

PRINCETON, N.J.--(BUSINESS WIRE)--Princeton Softech:

“Mergers and Acquisitions: Data Management Strategies that Support Business Growth.”

Who:

Princeton Softech, the market leader in enterprise data management, today released an Executive Brief, titled, “Mergers and Acquisitions: Data Management Strategies that Support Business Growth.” Whether organizations want to reduce costs, expand market share or acquire new intellectual property, the business environment is rich with opportunities for mergers and acquisitions (M&As). In a year-end study, The 451 Group reported that in 2006 alone, there were over 3,000 M&A deals globally, worth an estimated $4 billion. These numbers represent a steady increase from deals valued at over $3 billion in 2005, and deals valued at over $2 billion in 2004.¹ This trend shows no sign of declining.

Enterprise data management delivers benefits across the new organization in improving application service levels, lowering costs and mitigating risk. As the market-leading enterprise data management solution, Princeton Softech Optim™ provides comprehensive capabilities for aligning application data management with business objectives to address M&A integration challenges. Optim’s consistent technology and methodology can be scaled across diverse applications, databases, operating systems and hardware platforms. Once the IT organization establishes the data management policies for production and non-production environments, much of the required processing can be automated. With a single, scalable solution, companies can manage, retain and control mission-critical application data throughout the information lifecycle to deliver measurable benefits across the new enterprise.

What:

Effective enterprise data management helps align the technology and methods for managing application data with business objectives of the newly merged entity. By implementing enterprise data management strategies that include database archiving, the new organization will be better positioned to address strategic business and technical issues. The M&A challenges for IT generally include managing increased data growth, retiring or consolidating redundant applications or migrating data from disparate applications. Other data management issues included protecting data privacy, storing data based on its business value, supporting data retention and e-discovery compliance initiatives, implementing business continuity strategies and upgrading vital ERP, CRM and other essential business applications.

Although M&As represent business growth and new opportunities, one thing remains certain: every merger and acquisition increases the size of the IT infrastructure that must be managed and maintained to support the new organization. The total data management responsibility is enormous. Without an effective enterprise data management strategy and early IT involvement to plan for integration challenges, the merger or acquisition may be doomed to failure.

Princeton Softech’s Executive Brief provides insight into how an effective enterprise data management strategy and essential early IT involvement can help in planning for integration challenges and support the success of the new organization. Learn about the primary IT strategies for M&A success. Identify the IT integration issues you should consider and how enterprise data management can support IT integration initiatives. Finally, determine the benefits that enterprise data management can deliver, as well as what to look for in an enterprise data management solution.

How:

Princeton Softech invites you to download a complimentary Executive Brief, “Mergers and Acquisitions: Data Management Strategies that Support Business Growth.” For more information about Optim, please contact Princeton Softech or visit our website at www.princetonsoftech.com.

About Princeton Softech

Princeton Softech (www.princetonsoftech.com) provides enterprise data management solutions that address critical business issues – data growth management, upgrades and migrations, test data management, application retirement, data retention, privacy compliance and e-discovery. Princeton Softech Optim™ aligns the management of application data with business objectives to optimize performance, mitigate risks and control costs. Partnered with the market leaders in business technology, Optim delivers capabilities that scale across enterprise applications, databases and platforms. More than 2,400 companies worldwide – including nearly half of the Fortune 500 – rely on Princeton Softech’s proven solutions to maximize the business value of their enterprise applications and databases.

¹ Brenon Daly, “2007 M&A Outlook – Introduction,” The 451 Group TechDealmaker, 15 December 2006.