Dickies® Sponsors Country Music Great Pat Green

Two Texas Icons Partner for the First Time

FORT WORTH, Texas--(BUSINESS WIRE)--Two Texas icons – Dickies^®, the leading global workwear brand, and Pat Green, one of the hardest working men in music – are coming together for the first time. Dickies announces its sponsorship of Pat Green who will tour the U.S. as the company’s newest brand ambassador.

“is the heartland rocker that country music has needed for years.”

Dickies sponsors the Professional Bull Riders Association (PBR) and NASCAR with the Dickies 500. The sponsorship of Pat Green is another example of Dickies taking a grassroots approach to recognizing and celebrating the everyday worker – the everyday hero – by supporting the music and pastimes that they enjoy.

“Pat Green has long been a music icon in Texas and we’ve watched him steadily rise to the top of the country’s “who’s who” list. Like Pat, our core customers around the nation are everyday workers and heroes who love their Dickies and country music,” said Jon Ragsdale, vice president of marketing and business development for Dickies. “As the leading workwear brand, we are immensely proud to sponsor and be associated with someone like Pat Green.”

A three-time Grammy nominee, Pat Green has scanned more than 2 million albums and has sold out venues across the country from the Nokia Theater in Time Square to the Houston Astrodome. His signature sound and famously energetic shows have made him an undeniable force in country music, while earning him high-praise with fans and critics alike. USA TODAY proclaims Green “is the heartland rocker that country music has needed for years.”

His latest album, “Cannonball” on BNA Records, made its debut at No. 2 on the Billboard Top Country Album Chart and its debut single, “Feels Just Like It Should,” marked the highest debut on the Billboard Hot Country Singles Chart in 2006. Currently, Green is out on the biggest Country Music tour of the season as part of label mate Kenney Chesney’s “Flip Flop Summer” tour which plays in stadiums, arenas and amphitheaters across the country through the summer.

“I’m a big fan of Dickies and have been wearing their clothing for years,” said Green. “As a Texas native, it is a thrill to partner with a celebrated brand from the Lone Star State. Partnering with them feels like coming home, and I look forward to playing for thousands of fans in my Dickies.”

Since its beginnings in Fort Worth, Texas in 1922, the Williamson-Dickie Manufacturing Company has grown from a humble manufacturer of bib overalls into a global brand powerhouse, with DICKIES work pants, shirts, denim, outerwear, school uniforms, outdoor gear, medical and chefs apparel and an extensive licensing program offering sturdy head-to-toe clothing options for hardworking men and women of all ages, professions, regions and interests. Williamson-Dickie operates through subsidiaries in North America, Canada and Europe as well as exclusive distributorship around the world.