The Classic ``Love Bug'' Returns to Charm a New Generation of Fans with Herbie Videogame

Disney’s Herbie: Rescue Rally Races into Stores Today on Nintendo DS™

BURBANK, Calif.--(BUSINESS WIRE)--Herbie first raced onto the scene in 1969 with Walt Disney’s “The Love Bug,” securing the white Volkswagen Beetle a spot in movie history. Now with five films and a television series under its hood, the car with a mind of its own is back speeding into the world of videogames. Disney’s Herbie: Rescue Rally for the Nintendo DS™ is the latest title to bring young gamers into the madcap adventures and high-speed races which made Herbie a household name.

“A fast-paced, arcade-style racer, Disney’s Herbie: Rescue Rally offers an entertaining experience for racing and Herbie fans alike”

In Disney’s Herbie: Rescue Rally, players slip behind the wheel of one of the world’s most beloved cars to navigate extreme race courses filled with ramps, jumps and hills while utilizing power ups and special moves to defeat opponents. Published by Disney Interactive Studios and developed by Climax Handheld(1) based in London, UK, Disney’s Herbie: Rescue Rally is now available exclusively for the Nintendo DS. The game is rated E for “Everyone” by the Entertainment Software Rating Board (ESRB) and has a suggested retail price of $29.99.

“A fast-paced, arcade-style racer, Disney’s Herbie: Rescue Rally offers an entertaining experience for racing and Herbie fans alike,” said Craig Relyea, vice president of marketing, Disney Interactive Studios.

In the game, Louise Noble must win the Cross States Rally to protect her animal sanctuary from the E. Vile Corporation. She purchases Herbie, a dusty Volkswagen Beetle left forgotten in the corner of a car dealership, and challenges evil Herman, the E. Vile Corp’s fully armored vehicle. It’s up to players to help Louise and Herbie humble Herman and save the sanctuary.

Taking short-cuts, collecting pick-up items and completing special moves are more than fun tricks – they’re crucial for success. Disney’s Herbie: Rescue Rally features sixteen intense races and takes place in four challenging landscapes. Fill up the Love Bug’s “Happy Meter” and perform wacky Herbie “Moments” to race up walls, loop-the-loop and leapfrog over obstacles. The game’s multiplayer mode accommodates up to three racers on any of the tracks and includes two unique power-ups.

About Disney Interactive Studios

Disney Interactive Studios is the interactive entertainment affiliate of The Walt Disney Company (NYSE:DIS). Disney Interactive Studios self publishes and distributes a broad portfolio of multi-platform video games and interactive entertainment worldwide. The company also licenses properties and works directly with other interactive game publishers to bring products for all ages to market. Disney Interactive Studios is based in Glendale, California and has four internal game development studios around the world including Avalanche Software, Fall Line Studio, Propaganda Games and Climax Racing.

For more information, please log on to www.disney.com/videogames.

(1) Climax Handheld is not a development studio owned by Disney Interactive Studios.