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April 12, 2006 08:00 AM Eastern Time 

Yahoo! FareChase Now Combines the Power of Search, Community and Interactive Maps to Help Travelers Plan Their Ideal Trip

SUNNYVALE, Calif.--(BUSINESS WIRE)--April 12, 2006--

  Yahoo! FareChase Integrates a Suite of Yahoo! Products to Provide Travelers with Both Comprehensive Pricing Information and Insight Into the Experiences of Fellow Travelers  

“This is the first time a search engine for travel pricing and a search engine for travel experiences have come together in a single product”



Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company, today announced the general availability of its Yahoo! FareChase product (http://farechase.yahoo.com), a travel search engine that provides travelers with the best prices from across the internet and travel insights from the Yahoo! community. By using one trusted travel source, consumers can eliminate the need for multiple online searches, and therefore save time, effort and money.

Yahoo! FareChase leverages products from across the Yahoo! network so that travelers can, for example, type in "compare Las Vegas hotels" into Yahoo! Search and see the best hotel prices from the Web directly within the search results -- then click on those prices to enter Yahoo! FareChase to see Las Vegas hotels plotted on a dynamic satellite/street level Map -- and then can read the Las Vegas trips plans of other travelers from Yahoo! Trip Planner.

"This is the first time a search engine for travel pricing and a search engine for travel experiences have come together in a single product," said Jasper Malcolmson, Director of Yahoo! Travel. "The new Yahoo! FareChase will help people plan better trips with access to the most relevant real-time information."

New and Expanded Features of Yahoo! FareChase:

Yahoo! Search Integration

For the first time, Yahoo! Search users who search for flight or hotel information using terms such as "Flights to Las Vegas" or "Compare Las Vegas Hotels" will be shown:

-- The best prices found by Yahoo! FareChase users directly at the top of the search results page

-- Direct links to Y! FareChase real-time search

-- Pre-populated search form for a personalized experience (i.e. location/airport)

Yahoo! Trip Planner

Yahoo! Travel's social search tool, Trip Planner enables users to create, tag, share and print personalized trip itineraries, drawing upon content from Yahoo! Travel or from anywhere on the Web. Hotel Search integration with Trip Planner allows users the ability to:

-- Tap into the travel experiences of other travelers

-- Get instant access to the top Trip Plans (rated by the travel community) featuring their specific hotel, providing insights into activities and schedules that other travelers have enjoyed in that destination

Yahoo! Maps Integration

New Yahoo! Maps integration offers a visual hotel search experience and lets users:

-- Utilize the street view as well as new satellite imagery to see landscape features and neighborhood details from high-resolution satellite imagery

-- Get access to a map that focuses on interactivity, ease of use and personalization as well as provides consumers with driving directions, dynamic pan, zoom and re-center technology

-- View top local attractions, restaurants, shopping venues and other entertainment options as chosen by the Yahoo! community

A Yahoo! FareChase search tool is available to developers wanting to add a dynamic travel search experience to their web site. In addition, users can download the Yahoo! FareChase Widget to have easy access to comprehensive travel search from their desktops. Both are available at: http://farechase.yahoo.com/pages/include_us.html.

About Yahoo!

Yahoo! Inc. is the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. Yahoo! provides online products and services essential to consumers' lives, and offers a full range of tools and marketing solutions for businesses to connect with Internet users around the world. Yahoo! is headquartered in Sunnyvale, Calif.

Yahoo! and the Yahoo! logos are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.

Contacts

Yahoo! Travel
Diana Vincent, 408-349-5863
dianav@yahoo-inc.com
or
M Booth & Associates
Caroline Gould, 212-481-7000
yahooteam@mbooth.com

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