Erin Go Bragh! Taste What's on Tap at Ben & Jerry's - Toast St. Patrick's Day with New Black & Tan Ice Cream

Raise a pint of new Ben & Jerry's Black & Tan ice cream this St. Patrick's Day. (Photo: Business Wire)

BURLINGTON, Vt.--()--March 2, 2006--If you're looking to enjoy a cold frosty one this St. Patrick's Day, then raise a pint... of ice cream! Just in time for the big day, Ben & Jerry's introduces new Black & Tan ice cream - real cream stout ice cream swirled with chocolate ice cream, topped off with a foamy stout ice cream head.

If you are a beer aficionado, then Black & Tan is for you. And even if your name isn't Paddy O'Reilly, we suspect that once you've tasted the way we've blended real cream stout ice cream with a whirl of dark chocolate, you'll be dancing a jig.

"Some may say that beer and ice cream don't go together, but we think the combination of deep, dark chocolate and the creamy stout flavor is the perfect marriage of tastes," said John Shaffer, Ben & Jerry's Brewmaster. "The challenge was finding an extract that would deliver on the taste of stout. We searched far and wide and found the perfect ingredient that meets the authentic flavor of a European stout beer."

Ben & Jerry's Black & Tan is made with non-alcoholic stout extract from Europe, so it won't get you tipsy, but it's guaranteed to satisfy your taste buds. To find out what the brew-aha! is all about, visit www.benjerry.com. Please enjoy Ben & Jerry's Black & Tan responsibly.

About Ben & Jerry's

Ben & Jerry's produces a wide variety of super-premium ice cream, sorbets and ice cream novelties, using dairy products from a Vermont dairy cooperative and high-quality ingredients. The company is committed to using milk and cream from cows that have not been treated with the synthetic hormone rBGH, and states its position on rBGH on its labels. Ben and Jerry's products are distributed nationwide and in selected foreign countries in supermarkets, grocery stores, convenience stores, franchise Ben & Jerry's Scoop Shops, restaurants and other venues.

Ben & Jerry's, a wholly-owned autonomous subsidiary of Unilever, operates its business on a three-part mission statement emphasizing product quality, economic reward and a commitment to the community. Ben & Jerry's contributes a minimum of $1.1 million annually through corporate philanthropy that is primarily employee led. Contributions made via the Ben & Jerry's Foundation in 2001 totaled over $1.4 million. Additionally, the company makes significant product donations to community groups and nonprofits both in Vermont and across the nation. The purpose of Ben & Jerry's philanthropy is to support the founding values of the company: economic and social justice, environmental restoration and peace through understanding, and to support our Vermont communities. For the full scoop on all Ben & Jerry's fabulous flavors, visit www.benjerry.com.

Contacts

M Booth & Associates
Julie Masow, 212-481-7000, ext. 543
juliem@mbooth.com
or
Ben & Jerry's
Maree Gaetani, PR Director
802-846-1500, ext. 7702
maree.gaetani@benjerry.com

Contacts

M Booth & Associates
Julie Masow, 212-481-7000, ext. 543
juliem@mbooth.com
or
Ben & Jerry's
Maree Gaetani, PR Director
802-846-1500, ext. 7702
maree.gaetani@benjerry.com