Classic Series HEE HAW Celebrated; TV Show's First-Ever DVD Release

ALEXANDRIA, Va.--()--May 4, 2004--Time Life Inc. is launching the celebrated country variety show series HEE HAW in stores nationwide for the first time ever. The release of the original series, on DVD and VHS, coincides with the 35th anniversary of its premiere on CBS June 15th, 1969. Available now via Time Life TV promotion, beginning May 18, HEE HAW fans everywhere can purchase their favorite country extravaganza in stores nationwide, including Wal-Mart, Target, Best Buy, Circuit City, Musicland, Transworld, Borders, Tower and Amazon.com.

Time Life, for decades renown for delivering favorite CD titles, boxed sets, DVD's and software, is over the top about the addition of HEE HAW to its classic and ever-growing collection of American pop culture.

"Like The Carol Burnett Show, HEE HAW is one of the true long-lasting variety shows of our time. This is a program people grew up with and one that influences popular culture 35 years later," explained Time Life Executive Producer Gene Zacharewicz. "We are thrilled to reacquaint America with the whole HEE HAW gang who are undeniable masters of modern comedy."

The show began as a summer replacement on CBS, remaining on the air for 28 years. Its overwhelming popularity and the slowly drawled catch phrase "Hee, Haw" earned this program a place in the pantheon of national culture.

For over 20 years, HEE HAW served as the premiere exposure vehicle for country artists including Loretta Lynn, Merle Haggard, George Jones, Conway Twitty, Tammy Wynette, Charley Pride and Johnny Cash, as well as contemporary stars like Alabama, Reba McEntire, Garth Brooks, and others. At the same time it showcased a veritable who's who of notable celebrities including Sammy Davis Jr, Regis Philbin, John Ritter, Terry Bradshaw and Big Bird.

HEE HAW was down-home and light-hearted enough to make its way into America's hearts. Remembered for one-line zingers(1) and sketches such as "Pickin' and Grinnin'" and "Pfft You Were Gone", HEE HAW is the 20th century icon cited, parodied, and ultimately celebrated on today's comedy programs Saturday Night Live, The Simpsons, Frasier, and Late Night With David Letterman. HEE HAW has been unavailable for years and can now be grinned at any time by calling (800) 556-0363 or online via www.timelife.com. It hits stores May 18.

About Time Life Inc.

Headquartered in Alexandria VA, Time Life Inc. was founded in 1961 as one of the world's largest direct marketers of audio and video products on CD's, DVD's and VHS. The company sells music, videos and other products throughout North America, Europe, Asia and Australia, and is the largest advertiser of music products in Germany, Australia, and the United Kingdom. Time-Life sets the standard in the direct response industry with its trusted brand and pioneering new direct marketing techniques via phone. Time-Life also sells over the Internet and through retailers such as Wal-Mart and Target, to traditional CD outlets.

About HEE HAW

Created by Frank Peppiatt and John Aylesworth, HEE HAW aired on CBS for two years before becoming a weekly syndicated hit series until 1993. Thereafter reruns aired on TNN through 1997. There were a total of 585 one-hour episodes produced featuring a mixture of music and comedy skits, country-fun gags, cameos by guest stars and priceless "corny" one-liners. Recognized by the Country Music Hall of Fame, Museum of Broadcast Communications and The Museum of TV and Radio, HEE HAW is a registered trademark of Gaylord Program Services, Inc.

(1)"I crossed a potato and a sponge the other day. It didn't taste too good but it sure did soak up a lot of gravy!"

Contacts

RLM Public Relations
Lindsay Bellows, 212-741-5106 x21
Lindsay@RLMpr.com

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Contacts

RLM Public Relations
Lindsay Bellows, 212-741-5106 x21
Lindsay@RLMpr.com