Kreps/DeMaria Public Relations & Marketing Forms Real Estate Disposition Division for Distressed Assets

CORAL GABLES, Fla.--(BUSINESS WIRE)--Capitalizing on 20-plus years of experience in assisting developers and real estate firms with promoting residential condominiums and mixed-use communities, Coral Gables-based Kreps/DeMaria Public Relations and Marketing, one of Florida’s largest privately held public relations and marketing firms, announced today that it has formed a Real Estate Disposition Division to assist asset managers of distressed properties.

“Florida’s residential real estate market has begun to bottom. There are clearly buyers out there, but it is a matter of the asset being properly re-positioned and marketed”

The firm has represented more than $10 billion in developments throughout Florida, Texas and Nevada, and has significant experience with distressed, REO and foreclosed properties. Additionally, Kreps/DeMaria has been sought by both attorneys representing receivers, as well as asset managers, to assist with the disposition process.

The services provided by Kreps/DeMaria include:

• Coordination of sales efforts with appointed real estate broker
• Establishment of an integrated communications campaign
• Coordinating the development of collateral and sales material
• Web site development
• Development and posting of sales and informational videos
• Social marketing

The firm will capitalize on its core strength in having successfully marketed a broad range of real estate developments. Since its inception in 1988, the firm has served as the agency-of-record for some of the nation’s most recognized developments and developers, including Trump Royale, Trump Towers, Fisher Island LLC, Millennium Partners, Continnuum LLC, The Setai Group, and The Related Group of Florida, among many others.

“This is a truly unique set of circumstances as it relates to the volume of distressed properties on a national basis,” said firm founder Israel Kreps. “Our firm’s broad range of skills allows us to immediately develop and execute a communications plan to further the sales process.”

“Florida’s residential real estate market has begun to bottom. There are clearly buyers out there, but it is a matter of the asset being properly re-positioned and marketed,” added firm president Sissy DeMaria.

Kreps/DeMaria is one of Florida’s largest independently owned public relations and marketing firms specializing in the areas of law, banking, hospitality, luxury retail, residential and commercial real estate. The firm utilizes mainstream expertise and the latest trends impacting the industry, providing a broad range of specialized, results-driven services, including corporate communications, publicity, crisis management, marketing and special events management.

About Kreps/DeMaria

Currently celebrating its 21^st anniversary, Kreps/DeMaria has a history of long-standing client relationships and still retains its first client, EWM Realtors. The firm provides a broad range of strategic communications services for local, regional and national clients. Its diverse client base includes HomeServices of America, Inc.; Coastal Construction Group; InterContinental Hotels Group Latin America; Colson Hicks Eidson; Tew Cardenas LLP; MDM Development; Mercantil Commercebank; Mercy Hospital; Morton’s The Steakhouse; Trump International Beach Resort; Palm Beach International Raceway; Vero Beach Hotel & Spa; and Russell Post Sotheby’s International Realty based in Ocean Reef, among others. The firm is located at 1501 Venera Avenue, Suite 310, Coral Gables, FL 33146. For more information, please call [phone] or visit www.krepspr.com.