COLOGNE, Germany--()--Building on its extensive expertise in digital interactive TV systems for the hotel industry, Acentic announced today the launch of its new high-end platform, Acentic Panorama®, to deliver in-room digital broadcast, on-demand and interactive TV services in hotels. Targeted to the five-star luxury hotel market with a high level of service and demanding guests, Panorama helps these properties to differentiate themselves and offer high quality service throughout the guest’s stay, from reception to the hotel room to the entertainment solution.
“Hoteliers are faced with a rapidly changing technological environment with sophisticated guests demanding cutting-edge technology as well as quality content. By partnering with Acentic, they will be able to offer their guests the best possible iTV quality and first class service over their existing coaxial network”
Acentic Panorama introduces a revolutionary new graphical user interface which reflects the latest evolution in the digital lifestyle, putting the hotel room entertainment system ahead of the consumer world. Acentic’s open platform was developed after considerable user testing with focus groups to ensure that the interface suits guests from all backgrounds, enabling them to rapidly access desired information and entertainment in an engaging manner.
Acentic Panorama’s intuitive and dynamic on-screen navigation is similar to the interfaces guests are accustomed to using in their everyday lives with other consumer digital media. It provides ease of use and high levels of adoption by guests, as well as endless branding opportunities for the hotelier. The openness also enables hoteliers to communicate and entertain guests in a new way by accessing content available on the Internet.
“Hoteliers are faced with a rapidly changing technological environment with sophisticated guests demanding cutting-edge technology as well as quality content. By partnering with Acentic, they will be able to offer their guests the best possible iTV quality and first class service over their existing coaxial network,” said Alistair Forbes, CEO, Acentic. “The television is a reflection of the quality of the hotel and is an essential window through which the hotel can address its guests. Acentic Panorama brings perfect picture quality and a unique set of tools that enable hoteliers to increase their TV revenue as well as extend their branding to the screen.”
In addition to the innovative navigation, Acentic Panorama enables hoteliers to deliver unparalleled on-demand entertainment, fully customised Adobe® Flash® user interfaces and hundreds of broadcast TV channels in crystal clear quality with the use of the DVB-C standard and support for IP applications. DVB-C revolutionises the coaxial network by increasing its capacity for several hundred concurrent channels all broadcast in high digital quality. Additionally, Acentic Panorama is unique in being HD-ready to give hoteliers an easy transition path to the latest HDTV standard. This enables the hotel to stay ahead of the guest’s experience in their own living room and ensures the long term viability of their investment.
To match the technology with quality content, Acentic’s close relationship with content providers is ideal for hoteliers wishing to deliver a large number of broadcast channels to guests, as well as blockbuster movies just weeks after their cinematographic release. Through the implementation of Acentic Panorama, hoteliers can deliver an entertainment service that goes beyond what guests have in their living room, ensuring high take up rates, guest satisfaction and a return on investment.
Acentic Panorama is already in strong demand within the luxury hotel market since it was first pre-released at the Dubai Hotel Show 2007. Acentic Panorama is powering the in-room entertainment in 605 rooms at Arora International’s Sofitel London Heathrow, located in the airport’s newly opened Terminal 5. Panorama is also deploying soon at the Wyndham Grand London Chelsea Harbour and The Cavendish London. Additionally, Acentic Panorama is the focal entertainment and information point in the innovative concept room at one of the Accor Group’s flagship hotels in Europe, the Pullman Paris Bercy.
About Acentic
Acentic is an international provider of digital TV services to hotels. Acentic’s digital content, technology, support and services deliver entertainment and revenue generation tools via the hotel television, providing a unique communications system that meets the evolving lifestyles of guests. Acentic’s digital TV services are in many of the world’s leading hotel chains including Accor, Intercontinental Hotel Group, Hilton, Hyatt, Maritim, Marriott, Mövenpick and Starwood in more than 30 countries in Europe, Middle East and Africa. For more information, visit www.acentic.com.
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