BiZBash (bizbash.com) Names Executives from Starbucks, Avon, and News Corp as 2006 Event Planners of the Year

NEW YORK--(BUSINESS WIRE)--BiZBash (http://www.bizbash.com), the largest trade magazine and web site for event planners and producers, announced today in its December 2006 New York edition that the editors have chosen Holly Rosenfeld, brand strategy manager, Starbucks (NASDAQ:SBUX); Joe Billone, vice president, communications and events, North America events, Avon(NYSE: AVP); and Jeff Earl, director of event planning, News Corp (NYSE: NWS, NWS.A; ASX: NWS, NWSLV), as its 2006 Event Planners of the Year.

“Each year BiZBash chooses event professionals who have demonstrated innovative ideas to accomplish corporate goals using events. We use the broadest possible definition of an event professional since it has become such an important tool in all aspects of business.”

According to Chad Kaydo, BiZBash magazine’s editor in chief, “Each year BiZBash chooses event professionals who have demonstrated innovative ideas to accomplish corporate goals using events. We use the broadest possible definition of an event professional since it has become such an important tool in all aspects of business.”

Starbucks’ Rosenfield was chosen for creating the Starbucks Salons in New York and Sundance to promote itself as an entertainment brand. Avon’s Billone was chosen because of his impact at the senior management level of the company, showing respect for events as an important revenue-producing tool for the 120-year-old brand. News Corp’s Earl was selected because of New Corp’s ambitious five-day think tank for over 256 executives and guests that included Bono, Bill Clinton, Tony Blair, and Arnold Schwarzenegger.

About BiZBash Media

In just six years, BiZBash Media has become the industry’s leading source for inspiration, smart marketing strategies, and useful tools, helping to revolutionize the ways that event professionals get ideas and connect with each other. The company publishes magazines and Web sites and produces trade shows for the event industry in New York, Florida, Toronto, and Los Angeles/Southern California, and will expand to Washington, D.C. in 2007. For more information, call David Adler at 646.638.3600 ext. 101 or email [e-mail]

Link to Issue: http://www.bizbash.com/newyork/reporter/esr5-6.php