NewsGator Technologies Acquires FeedDemon; Acquisition of FeedDemon and TopStyle Strengthens NewsGator's RSS Platform; Nick Bradbury Joins NewsGator Team

DENVER--(BUSINESS WIRE)--May 17, 2005--NewsGator Technologies, Inc., the leading RSS software platform company, announced today that it has acquired Bradbury Software, whose primary products are FeedDemon, the premier Windows-based desktop aggregator, and TopStyle, the leading CSS/xHTML editor for Windows. NewsGator also announced that FeedDemon will integrate tightly with the NewsGator Online synchronization platform and be available as part of all of NewsGator's paid subscriptions. Nick Bradbury, the developer behind both those products, will be joining NewsGator as well.

The NewsGator Online platform provides a highly integrated and synchronized reading/viewing experience across multiple devices, such as the web, mobile phones, televisions, and e-mail clients such as Microsoft Outlook. FeedDemon is the premier desktop RSS reader for Windows; with FeedDemon joining the NewsGator product family, this platform now extends to the Windows desktop.

“This is a wonderful arrangement for users of all of our products and services”

Greg Reinacker, Founder and CTO of NewsGator, said: "We knew we wanted to extend our platform footprint to the desktop, and FeedDemon was the clear choice for us. Its rich feature set and intuitive user interface fit well into our product family, and we're excited to integrate our advanced synchronization capabilities into the product."

Nick Bradbury, Founder and President of Bradbury Software, said: "FeedDemon customers have made it clear that they want to access their feeds from any computer, but doing this right required more resources than I could offer. I knew I needed to join forces with someone, and after reading Greg Reinacker's blog post about the company's product roadmap I knew who that company should be: NewsGator."

Reinacker added: "Nick has built tremendous products in FeedDemon and TopStyle, and is a highly respected designer and developer whose skills will substantially assist NewsGator as we continue to develop our platform. We will continue to invest in these products we're adding to our portfolio, and are very happy to offer our customers FeedDemon as a new choice for reading their content."

Starting this summer, all paying NewsGator subscribers will get FeedDemon as part of their subscription packages at no additional charge. In addition, all FeedDemon and TopStyle customers will get a free 2-year NewsGator business subscription, which will include free updates of both NewsGator Outlook edition and FeedDemon. "This is a wonderful arrangement for users of all of our products and services," said Bradbury.

Longtime NewsGator user Robert Scoble of Microsoft noted: "Two of the best-regarded news aggregators in the business are joining forces (NewsGator for its strong synchronization and Outlook integration; FeedDemon for its awesome organization and search capabilities). I can't wait to see what new capabilities I'll get!"

About NewsGator Technologies

NewsGator Technologies is the leading RSS software platform company. Consumers, business, and enterprise customers can subscribe to NewsGator's services and read all their news in Outlook, on the web, on their mobile phones, via FeedDemon and through a rich array of other devices, anytime, anywhere. For more information, visit us on the web at http://www.newsgator.com.

About FeedDemon and TopStyle

FeedDemon is the premier desktop RSS reader for Windows. FeedDemon's comprehensive feature set has made it a hit with power users, while those new to RSS have praised its intuitive interface for making it easy to get started. For more information, visit us on the web at http://www.bradsoft.com/feeddemon/.

TopStyle is the leading CSS/xHTML editor for Windows. Designed for building standards-compliant web sites, TopStyle is the tool of choice for professional web authors who require the power and control that only a hand-coding authoring tool can provide. For more information about TopStyle, visit us at http://www.bradsoft.com/topstyle/.