Yub.com Announces YubMall Retailers Have Doubled in Two Months; Expanded Virtual Mall Now Offers Over 20 Retailers with Rewards to Members

ALISO VIEJO, Calif.--(BUSINESS WIRE)--May 10, 2005--Yub.com, the revolutionary online network that merges social networking and e-commerce, announced today that the YubMall has doubled in size within the last two months, and now offers members the ability to shop at over twenty major retailers while collecting rewards of up to 25% cash back.

A wide spectrum of popular, industry-leading retailers have been rapidly joining the YubMall program, where members can shop in the virtual stores and recommend products to their friends, earning incentives for both purchases and suggestions. The YubMall offers members discounts and rewards for shopping at the participating leading retailers in fashion, beauty, home and consumer electronics. At the time of the site-launch in February 2005, it offered approximately eight retailing venues in the YubMall. In the last two months, the site has quickly added approximately thirteen additional retailers, including such industry giants as Gap, Sephora, Dell and Macy's.

“Our goal was to provide a unique, rewarding and informative shopping experience, while simulating a virtual mall experience for our members. The strong caliber and rapid growth of our mall through our retailing partners has created an incredible tool for the savvy shopper.”

Yub.com broke the barriers of traditional social networking by allowing members to make purchasing decisions with the added benefit of shared friend recommendations, reviews and product "raves." An industry pioneer in the joint arena of social networking and e-commerce, Yub.com now offers nearly 2.8 million products within the mall, and is continually adding new vendors.

"We are thrilled about the phenomenal level of interest that we have had from leading retailers to join into our YubMall program," said Jared Morgenstern, Yub.com President and one of three co-founders. "Our goal was to provide a unique, rewarding and informative shopping experience, while simulating a virtual mall experience for our members. The strong caliber and rapid growth of our mall through our retailing partners has created an incredible tool for the savvy shopper."

Yub rewards online shoppers through a free membership that rewards buyers and the recommending member each with a 1% reward or discount on every item that they purchase from any of the mall tenants. Yub also offers members a premium YubClub program for more frequent shoppers, whose members have the opportunity to earn up to 25% cash back every time they shop, while Yub still rewards 1% to the recommending friend.

About Yub

Yub.com is an online mall and social network that connects peers with similar tastes. It offers a meeting place for members to interact with friends, discuss trends and product passions, and provides a virtual mall experience where friends can shop for more than 2.8 million products from leading online retailers. Yub.com offers an innovative approach to sharing insights that enables members to discover the latest trends from the best source -- their trusted friends -- while collecting rewards and discounts for their opinions. Yub.com was launched in February 2005, and is owned by Buy.com, based in Aliso Viejo, Calif. For more information, please visit www.yub.com.