Calvin Klein Fragrances Announces Actor Jake Gyllenhaal as the New Face of ETERNITY Calvin Klein
NEW YORK--(BUSINESS WIRE)--Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH] and Calvin Klein Fragrances, a division of Coty Inc. [NYSE:COTY], today revealed the new worldwide print advertising campaign for ETERNITY Calvin Klein, featuring actor Jake Gyllenhaal.
Conceived creatively in close collaboration with Gyllenhaal and shot by acclaimed photographer Willy Vanderperre, the new ETERNITY Calvin Klein campaign also stars model and advocate Liya Kebede and four-year-old actress Leila.
Mr. Gyllenhaal, Ms. Kebede and Leila will also be featured in the new ETERNITY Calvin Klein television campaign, debuting later this month, which will focus on ETERNITY Calvin Klein’s longstanding ideas of romance, love, intimacy and commitment. Today, those values continue with the focus very much on contemporary life.
An Academy Award nominated actor, Mr. Gyllenhaal won the BAFTA for his role in Brokeback Mountain. In his most recent work, Mr. Gyllenhaal produced and stars in the film Stronger, which opened to rave reviews. Based on the memoir of the same name, the film follows Boston Marathon bombing survivor Jeff Bauman. In 2016, he starred in Tom Ford’s critically acclaimed film Nocturnal Animals, for which he earned a BAFTA nomination.
About Calvin Klein, Inc.
CALVIN KLEIN is a global lifestyle brand that exemplifies bold, progressive ideals and a seductive, and often minimal, aesthetic. We seek to thrill and inspire our audience while using provocative imagery and striking designs to ignite the senses.
Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, we have built our reputation as a leader in American fashion through our clean aesthetic and innovative designs. Global retail sales of CALVIN KLEIN brand products exceeded $8 billion in 2016 and were distributed in [over] 110 countries. CALVIN KLEIN employs over 10,000 associates globally. We were acquired by PVH Corp. in 2003.
About PVH Corp.
With a history going back over 135 years, PVH has excelled at growing brands and businesses with rich American heritages, becoming one of the largest apparel companies in the world. We have over 35,000 associates operating in over 40 countries and over $8 billion in annual revenues. We own the iconic CALVIN KLEIN, TOMMY HILFIGER, Van Heusen, IZOD, ARROW, Speedo*, Warner’s, Olga and True&Co. brands, and market a variety of goods under these and other nationally and internationally known owned and licensed brands.
*The Speedo brand is licensed for North America and the Caribbean in perpetuity from Speedo International, Limited.
About COTY Inc.
Coty is one of the world’s largest beauty companies with approximately $9 billion in revenue, with a purpose to celebrate and liberate the diversity of consumers’ beauty. Its strong entrepreneurial heritage has created an iconic portfolio of leading beauty brands. Coty is the global leader in fragrance, a strong number two in professional salon hair color & styling, and number three in color cosmetics. Coty operates three divisions – Coty Consumer Beauty, which is focused on color cosmetics, retail hair coloring and styling products, body care and mass fragrances sold primarily in the mass retail channels with brands such as Bourjois, Max Factor, Rimmel, Wella, Adidas and Guess; Coty Luxury, which is focused on prestige fragrances and skincare with brands such as Gucci, Hugo Boss, Calvin Klein, Chloe, Bottega Veneta and Alexander McQueen; and Coty Professional Beauty, which is focused on servicing salon owners and professionals in both hair and nail, with brands such as Wella Professionals, System Professional, OPI and ghd. Coty has approximately 20,000 colleagues globally and its products are sold in over 130 countries. Coty and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit www.coty.com.
brand handle: @calvinklein