VideoEgg and comScore Conduct First Large Scale Research Project to Accurately Determine the Interplay of Ad Units, Engagement and Environment

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VideoEgg, the engagement ad network, today announced the results of the first large scale research project designed to explain the relative brand value of video rich media ad units and how ad performance is impacted by environment.

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VideoEgg and comScore Conduct First Large Scale Research Project to Accurately Determine the Interplay of Ad Units, Engagement and Environment

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